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What is Limebrush?

Limebrush was created to help and guide other artists and creative people on how to grow their audience, and build a business around their art or passion.

“Art that means business.”

In the past 2 years I’ve learned how to build a business around what I love. These were probably the most interesting years of my life so far.

This new world I’ve stumbled upon has many names. Some people call it online marketing, professional blogging, lifestyle business etc. For me, as a creative person/artist, it was all about finding a way to reach the audience I wanted , and giving them as much as I can.

Sure, this path turned out profitable as well, but building the audience and community around what I do was more satisfying then I can say.

This is the first time I’ve talked about my journey publicly, and I’m doing this mainly because I want to help other artists and creative people to learn how they can find their audience and build a business around their passion. Around their ART.

Welcome to Limebrush

In this blog I will write about everything I’ve learned (and still learning) from this amazing process.

You can read more about why I started this blog here.

How did this thing start?

After graduating from The School of Visual Arts in the 3D animation department, I started working as an animator in different NYC studios. This was fun and exciting, but the filmmaker inside of me was not satisfied.

I couldn’t stay happy for long with just hopping from studio to studio providing animation services. I had to do my own thing. This is something I know many artists will relate to.

No matter how awesome it is to get paid doing what you love, there’s nothing like working on YOUR project. YOUR vision. Can you imagine getting paid to do that?

I had to do something

I knew there had to a way to do that. Some way for me to keep creating whatever I wanted to, and stay financially independent.

I’ve started learning about the world of online marketing, and specifically – blogging. Even more specifically – building my own audience.

Think about it – what’s more important to an artist or a creative person than to have a direct relationship with their audience? Being able to make stuff for them, sell it to them and make your art the way you want it without anyone telling you how to do it? Sounds like a dream to me.

So I started Bloop Animation.

The purpose of Bloop was to provide myself with a platform to make my animation (mostly – animated shorts) and also teach my audience how I do it. By sharing all of my “secrets” with complete transparency, I was building a relationship with them. Establishing trust.  Then I was able to listen to them and learn what they needed/wanted. I could create products for them, sell to them, serve them and keep making films at the same time.

Is this blog for you?

This blog is where I share my thoughts, theories, stories and lessons from what I’ve learned about the world of online business.

Similar to what I did with Bloop for animation, I will be doing here for entrepreneurs. If you are a creative person who knows that there’s more to life than just getting a job, and are curious about how to get there, stay tuned.

This is the place for you.

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